Developing a branded wayfinding scheme requires a clear objective and a thorough understanding of the environment you’re working in. Like many towns, Ramsgate had disjointed signage that was accumulated over many years, was outdated, in poor condition and did not reflect the vision and aspirations of the town council.
Our work began by completing a thorough audit of existing signage and gaining a complete understanding of the town centre experience, where visitors arrived, where they needed to get to and how best to get them there.
Our creative team worked through progressive design concepts, embracing the essence of this coastal town and its maritime heritage. Our solutions needed to reflect the unique character and history that is Ramsgate and communicate the ambitious, forward thinking attitude of the council.
All signs were manufactured in our workshops and were made from robust stainless steel and aluminium to withstand the harsh coastal environment. Printed panels were finished in a DuoGuard™ anti-graffiti coating, offering protection against anti-social behaviour and giving 10 years fade proofing.
We have installed a contemporary suite of signs throughout the town, including Enigma™ monoliths and wayfinding fingerposts, finished in traditional maritime colours and displaying iconic images of Ramsgate.
Our projects can often feature several products available on the Fitzpatrick Woolmer website. For further information on which products we have used in this project take a look at the carousel below.
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Not only suppliers of specialist signage and accessories, Fitzpatrick Woolmer also offer a variety of services related to the sign-making process.
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Our team at Fitzpatrick Woolmer have years of experience in working with customers from a variety of sectors. From producing regulation signage for numerous councils across the country to working with retail stores, we can find a bespoke solution for every requirement.
Take a look at our featured sectors for further information on who we work with.